How Patient Personalization Impacts Value-Based Care
Value-based care (VBC) is perhaps one of the most transformative trends in modern healthcare, prioritizing patient outcomes and cost efficiency over traditional fee-for-service models. By rewarding healthcare providers for delivering high-quality care that improves patient health while controlling costs, VBC has the potential to reshape healthcare delivery. Key to its success is the personalization of […]
Ethical Considerations for Using PHI in Communications
In today’s data-driven healthcare environment, balancing business growth with patient data privacy is a challenge that healthcare providers, payers, and suppliers cannot afford to overlook. While leveraging Protected Health Information (PHI) offers tremendous opportunities for personalized care and improved outcomes, it also comes with significant ethical and legal responsibilities. We’re here to help! Let’s explore […]
How to Make Microsoft 365 HIPAA-Compliant
For healthcare providers and organizations required to handle sensitive protected health information (PHI), ensuring HIPAA compliance in digital communications is critical. While technology has improved significantly since the explosion of PCs in the 1990s, seminal Microsoft applications such as Word, Excel, and Outlook are as widely used and popular as ever. The current incarnation, Microsoft […]
Integrating LuxSci with CDP Platforms for Personalized Patient Engagement
As patient expectations evolve, healthcare providers, payers and suppliers are making increasing use of Customer Data Platforms (CDPs) to deliver timely, personalized communications. However, when it comes to managing sensitive Protected Health Information (PHI), HIPAA compliance is essential. Integrating LuxSci with CDP platforms offers a secure way to better engage with patients while maintaining privacy […]
Leveraging PHI Data: Advanced Strategies for Personalized Engagement
As the healthcare industry grows increasingly competitive, personalized engagement has become a key differentiator for companies aiming to better connect with their patients and customers. However, effective personalization requires more than loosely matching a patient to a product or service based on a handful of dubious demographic data points – or a message carefully crafted […]