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LuxSci vs. Virtru: Comparing HIPAA-Compliant Email
January 17, 2025 • By Erik Kangas

LuxSci vs. Virtru: Choosing the Right HIPAA-Compliant Email Provider

There are many factors to consider when developing and executing successful healthcare email communication campaigns. First and foremost, you must ensure you handle protected health information (PHI) securely, as detailed by Health Insurance Portability and Accountability Act (HIPAA) regulations....
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LuxSci HIPAA-compliant Personalization
January 16, 2025 • By Erik Kangas

HIPAA-Compliant Personalization With PHI: A How-To Guide

Email remains one of the most effective communication and marketing channels, offering healthcare organizations a simple, cost-effective, and scalable way to engage with patients and customers. Better still, most people prefer email for healthcare communications. Research has revealed that 80% of...
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LuxSci Securing Digital Communications in Healthcare
January 14, 2025 • By Erik Kangas

Securing Digital Communications in Healthcare: What You Need to Know

While digital communications with customers need to be effective in any industry to achieve their intended goal, for healthcare organizations, above all else, they must be secure. It’s critical that patient data, i.e., protected health information (PHI), is secured due to its sensitive nature and...
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HIPAA compliant email marketing
January 14, 2025 • By Erik Kangas

What is HIPAA Compliant Email Marketing?

Incorporating HIPAA compliant email marketing into healthcare marketing practices offers a powerful avenue to engage patients and promote services by using a specifically designed healthcare marketing solution that is 100% HIPAA compliant. It is imperative to ensure that email marketing communications comply with the Health Insurance Portability...
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