March 2nd, 2017
Why Are Hackers Targeting Your Medical Records?
Theft of Medical records is booming. Over the past few years, large scale breaches have become more common and increasingly severe. Last year in June, a hacker named thedarkoverlord was selling 650,000 US healthcare records as part of a long-running crime spree. The collection was listed on a deep web marketplace called the Real Deal […]
January 26th, 2017
How To Encourage Patient Consent To Email Marketing Without Feeling Slimy
If email marketing is known to produce results across a variety of industries, why do some professionals feel uncomfortable with it? Why do they feel “slimy”? It is not uncommon for people to feel hesitant to engage in email marketing because it somehow feels “wrong” to them. There are several factors at play in […]