Some healthcare organizations do not allow PHI to be sent outside the patient’s health record. However, by allowing your marketing and administrative teams to use PHI in patient communication, you can streamline operations, improve the patient experience, and increase revenue. Although the healthcare industry is traditionally slow to adopt new technologies, the past few years […]

Patient portals are powerful tools that allow patients to access their health records and even enable appointment scheduling and communication with healthcare providers. Despite their growing importance and popularity, patient portals alone aren’t a solution for patient engagement. What is a Patient Portal? A patient portal is a secure online website that gives patients 24-hour […]

The threats to sensitive data keep increasing, and organizations are struggling to stay secure. With the government considering new cybersecurity requirements for critical infrastructure, many organizations are reviewing their data loss prevention policies and are looking for ways to improve their security stance. This article reviews standard data loss prevention methods, their shortcomings, and how […]

The LuxSci team is pleased to announce the release of automated reporting with webhooks to help organizations manage their data workflows. These updates will allow administrators to push information and analytics from their email campaigns into existing dashboards or to email recipients in close to real time.  “Webhooks give us the ability to receive real-time […]

Healthcare marketers are facing complex challenges with serious stakes. Unlike in other industries, healthcare marketers share messages that can impact people’s health and livelihood. Creating the most effective messaging needs to be a priority for healthcare marketing teams. Using first-party data is one way to make a major difference in your marketing efforts. Marketers can […]