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6 ways to improve your website forms

Wednesday, February 18th, 2015

Website forms are ubiquitous. Every site needs them to engage visitors, collect information, makes sales, etc. They are easy to add to your site but not necessarily easy to do right.

There are plenty of free or cheap tools for creating web forms, but these tools may cause serious issues:

  • Incomplete Forms: Users submitting incomplete forms (e.g., not filling out all of the essential fields)
  • Invalid Inputs: Users not entering the “right” information (e.g., not putting an email address in the email address field)
  • Form Spam Bots: Automated programs may fill out and submit your forms, sending you junk in the form of gibberish or website URLs they hope you will visit and buy stuff from.
  • Form Insecurity: If your form collects sensitive information, from passwords to medical data, it could easily be set up incorrectly and enable phishing attacks or data leakage.
  • Stale Forms: You updated your form, but someone just somehow submitted the old version, which is not even on the internet anymore!
  • Connectivity/Server Issues:¬†You don’t want your users to give up because their network is down or your site is down for a few seconds.

All of these problems impact the success of your site — causing everything from annoyance to the inability to contact your sales leads to breaches of privacy. Fortunately, it is not hard to plug these gaps and have a solid, productive, and secure web form.

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