Category: Business Solutions

How Patient Personalization Impacts Value-Based Care

November 22, 2024

Value-based care (VBC) is perhaps one of the most transformative trends in modern healthcare, prioritizing patient outcomes and cost efficiency over traditional fee-for-service models. By rewarding healthcare providers for delivering high-quality care that improves patient health while controlling costs, VBC has the potential to reshape healthcare delivery. Key to its success is the personalization of […]

Ethical Considerations for Using PHI in Communications

November 19, 2024

In today’s data-driven healthcare environment, balancing business growth with patient data privacy is a challenge that healthcare providers, payers, and suppliers cannot afford to overlook. While leveraging Protected Health Information (PHI) offers tremendous opportunities for personalized care and improved outcomes, it also comes with significant ethical and legal responsibilities. We’re here to help! Let’s explore […]

Integrating LuxSci with CDP Platforms for Personalized Patient Engagement

November 11, 2024

As patient expectations evolve, healthcare providers, payers and suppliers are making increasing use of Customer Data Platforms (CDPs) to deliver timely, personalized communications. However, when it comes to managing sensitive Protected Health Information (PHI), HIPAA compliance is essential. Integrating LuxSci with CDP platforms offers a secure way to better engage with patients while maintaining privacy […]

How to Make Gmail HIPAA-Compliant

November 1, 2024

For healthcare providers and organizations required to handle sensitive protected health information (PHI), ensuring HIPAA compliance in digital communications is critical. While Gmail is widely used due to its simplicity and accessibility, to the surprise of many, it doesn’t meet HIPAA requirements straight out of the box. With this challenge in mind, this post will […]

Effective HIPAA Compliant Email Campaigns: A Step-By-Step Guide

October 28, 2024

In the healthcare industry, ensuring HIPAA compliance is essential when carrying out email campaigns that contain protected health information (PHI), including for both transactional and marketing emails. Whether sending appointment reminders, treatment plans, payment information, or marketing campaigns, HIPAA compliant email services are essential for securely engaging with patients and effectively leveraging PHI in your […]