Category: LuxSci Library: The Technical Side of Email

How to Overcome Email Encryption Challenges

July 13, 2023

If your business transmits sensitive information via email, encryption is often required to meet compliance standards. However, if encryption is difficult to use, employees and recipients alike may avoid secure channels and communicate sensitive information insecurely. Email encryption technology must be intuitive for employees to use and easy for recipients to decrypt to encourage adoption. […]

Improve Email Deliverability by Setting Up SPF Records

May 25, 2023

Recently, Gmail changed its email acceptance policies to reject emails from sending domains without SPF or DKIM records. If they can’t be sure a message originated from an authorized server, it may end up in the spam folder. Setting up SPF records is one way to improve email deliverability, prevent spoofing, and keep your emails […]

Warming Up Your IP Addresses Automatically

February 13, 2023

There are many best practices for ensuring optimal deliverability when sending email messages. One critical factor in deliverability is IP reputation. However, how can you build a good reputation when using a brand-new server and IP address? This article will explain how to warm up an IP address to build a good reputation and improve […]

The Benefits of Dedicated IP Addresses vs. Shared

December 22, 2022

Choosing a dedicated or shared IP address may seem like an inconsequential decision, but it can significantly impact the effectiveness of your patient engagement efforts. Learn why dedicated IP addresses are preferred for transactional and marketing emails in the healthcare industry. What is a Dedicated IP Address? An IP address is a string of unique […]

High Volume Bulk Email: Key Ingredients for Good Deliverability

August 3, 2021

How do you ensure your bulk emails have good deliverability? Deliverability is key to anyone sending bulk emails like newsletters, announcements, or triggered notifications. As a provider of secure bulk email services, we constantly advise customers on how they can avoid having legitimate messages marked as spam and ensure that they are not blacklisted. In […]