LuxSci

Spotlight Mailer Email Marketing

I'm not a programmer or a designer. Do you provide email templates? Are the email templates easy to customize? Can I create my own email message templates?

Yes, you can choose from one of over 100 pre-designed templates and use them as is or customize them. You can also choose to build your own email templates with our easy-to-use WYSIWYG editor which requires no HTML or other coding knowledge to use.

Can I check my campaign messages for SPAM filtering trigger keywords?

Yes, you can check if your message contains keywords that might cause it to get marked as spam. Spotlight Mailer offers a "Check your email campaign for SPAM keywords" tool when you are editing the content of your campaign.

 

I wish to resell this service; can I brand the Spotlight Mailer platform?

No, unfortunately the service is not currently brandable. You may resell it to your clients but you cannot change the LuxSci corporate branding.

What type of analytics platform is available to track the performance of each email?

You can track total and unique email opens; and total and unique clickthroughs for each link in your message. In addition, hard (permanent) and soft (temporary) bounces are processed and tracked automatically, as well as unsubscribes and "Forward-to-a-Friend" clicks (if you configure a 'Forward to a Friend' form and utilize it in your campaigns).