LuxSci

Analytics Available

What type of analytics platform is available to track the performance of each email?

You can track total and unique email opens; and total and unique clickthroughs for each link in your message. In addition, hard (permanent) and soft (temporary) bounces are processed and tracked automatically, as well as unsubscribes and "Forward-to-a-Friend" clicks (if you configure a 'Forward to a Friend' form and utilize it in your campaigns).