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dedicated ip address
December 22, 2022 • By Erik Kangas

The Benefits of Dedicated IP Addresses vs. Shared

Choosing a dedicated or shared IP address may seem like an inconsequential decision, but it can significantly impact the effectiveness of your patient engagement efforts. Learn why dedicated IP addresses are preferred for transactional and marketing emails in the healthcare industry. What is a Dedicated IP Address? An IP address is a string of...
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luxsci-stepahead
November 17, 2022 • By Erik Kangas

LuxSci and StepAhead Partner to Protect Patient Data

Boston, MA- November 2022 – LuxSci, a provider of HIPAA-compliant email services, is pleased to announce a new partnership with StepAhead, a software company focused on protecting healthcare data. By partnering with LuxSci, StepAhead helps healthcare technology organizations protect sensitive...
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using PHI for patient engagement
November 11, 2022 • By Erik Kangas

Rules for Using PHI in Patient Engagement

As you know by now, we believe strongly in the benefits of using protected health information (PHI) to create highly targeted and personalized email campaigns. However, before you dive in and kick off your campaigns, you must be aware of the complex compliance requirements governing healthcare organizations’ marketing communications....
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