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Posts Tagged ‘hipaa’

How To Encourage Patient Consent To Email Marketing Without Feeling Slimy

Thursday, January 26th, 2017

If email marketing is known to produce results across a variety of industries, why do some professionals feel uncomfortable with it?  Why do they feel “slimy”?  It is not uncommon for people to feel hesitant to engage in email marketing because it somehow feels “wrong” to them.    There are several factors at play in this limiting belief; in this article, we shall shed light on them to help dispel this feeling so that you can confidently get to work and grow your business, knowing that you are actually helping others.

Email marketing

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What is HIPAA-Compliant Cloud Storage?

Friday, November 11th, 2016

HIPAA-compliant cloud storage complies with the Health Insurance Portability and Accountability Act of 1996 (HIPAA) to ensure the security of healthcare patients’ data stored on remote servers accessed from the internet.

HIPAA governs how healthcare providers and their business associates, as defined in the Act, can store, manage, and share personal health information (PHI). If you’re a healthcare provider (or a cloud storage provider working with a healthcare provider), it’s important to understand how HIPAA applies to cloud storage.

With the rising popularity of services like iCloud and Dropbox, many people and companies have become more comfortable with cloud storage. There’s no question these services are convenient; being able to access universally synced data anytime, anywhere, from any device, is incredible.

HIPAA-compliant cloud storage

But that doesn’t mean these services are HIPAA-compliant. HIPAA introduces particular requirements that not every cloud storage provider satisfies.

Don’t make the mistake of assuming that a particular cloud storage option will comply with HIPAA. Storing your data “in the cloud” can make it difficult to achieve the level of security required of healthcare.

Here’s what you need to know about cloud storage to make sure your data is safe and sound — and HIPAA-compliant.

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What Is HIPAA-Compliant Videoconferencing?

Monday, October 10th, 2016

HIPAA-compliant videoconferencing is a form of telecommunication used in health settings, allowing multiple parties (e.g., doctor and patient) to communicate via two-way video and audio transmissions. It provides patients with the same privacy and confidentiality that applies to in-person visits, protecting their information and giving the same care to storage and dissemination of the video as to paper documents under the Health Insurance Portability and Accountability Act (HIPAA).

hipaa-compliant videoconferencing

There are many advantages to videoconferencing with patients rather than meeting them in person. Some patients have limited mobility, making it difficult to visit a healthcare provider physically. Some patient follow-ups only require a quick conversation and don’t require a physical examination. It may also be much more convenient for many patients to have a video conversation than to travel to a doctor’s office. Another benefit is the cost savings; videoconferencing can be much cheaper than in-person visits.

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SMS is Broken and Hackers can Read Text Messages. Never use Regular Texting for ePHI.

Thursday, June 23rd, 2016

Security firm Positive Technologies has published a report (see their overview of attack on one time passwords and PDF of the SS7 security problems) that explains how attackers can easily attack the protocols underlying the mobile text messaging networks (i.e. the Signaling System 7 or “SS7” protocol).  In their report, they indicate how this makes it easy to attack the two-factor login methods and password recovery schemes where a one-time security code is sent via an insecure text message.

Devices and applications send SMS messages via the SS7 network to verify identity, and an attacker can easily intercept these and assume identity of the legitimate user.

SMS is Insecure due to SS7 protocol

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Infographic: Texting in healthcare – a not-so-simple exchange

Monday, April 18th, 2016

Sending text messages between health care providers and patients is incredibly common but it is also generally a violation of HIPAA.  See: To Text of Not To Text.  Texting and healthcare.  This infographic covers when texting occurs and where the risk arises.

Texting in healthcare – a not-so-simple exchange

Texting in healthcare - a not-so-simple exchange

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