In this article, we review the requirements for what makes a HIPAA compliant website and what you need to do to ensure your website is compliant. The recent focus on tracking pixels and analytics codes by enforcement agencies has many healthcare organizations reassessing their website security and compliance. As technology has evolved over the past […]
Performing daily business transactions and communications through electronic technologies is accepted, reliable, and necessary across the nation’s healthcare providers, payers and suppliers. As a result, email has become a standard in the healthcare industry as a way to conduct business activities that commonly include: Interacting with patients Real time authorizations for medical services Transcribing, accessing […]
Email marketing can be a powerful tool for healthcare organizations, but it requires careful planning and execution because of compliance requirements for HIPAA marketing. In this blog post, we will discuss email marketing best practices to help healthcare marketers achieve their goals. 1. Define Your Campaign Goals The success of any email marketing campaign depends […]
Forms are pervasive on healthcare websites; the number of forms associated with medical websites is growing exponentially as everyone is scrambling toward digital transformation. The goal of a paperless office seeks to optimize time spent processing applications and managing patient data, speeding up the process of making appointments and getting referrals, meeting meaningful use, etc. […]
There is often a great deal of confusion and misinformation about what constitutes ePHI (electronic protected health information) and how to protect it under HIPAA requirements. Even once you understand ePHI and how it applies to you, the next question becomes, where is ePHI permitted? What is secure and what is not? In this post, […]
