Tag: reputation

8 Factors That Influence IP Reputation and Email Deliverability

May 25, 2021

Getting your email marketing messages into your recipient’s inboxes is key to a successful mailing campaign. This is “deliverability.” One of the central factors governing the deliverability of your messages is the reputation of the Internet Protocol (IP) Address of your sending email server — its “IP reputation.” This article explains some of the most […]

How do I fix the reputation of my IP address?

May 11, 2021

It happens — you’re sending email messages without issue, and then suddenly emails are not being delivered, or they’re being flagged as spam. A little digging reveals that the problem is that your “IP reputation” is poor, and you need to fix it somehow.

Why does my email server appear to be blacklisted by Barracuda?

May 18, 2012

Sometimes you’ll get an email bounced back to you saying that your email server is blacklisted by Barracuda due to IP reputation even though you know your server is not blacklisted. An example of one such bounce is listed below.