" Transactional Archives - LuxSci

Posts Tagged ‘Transactional’

Case Study: Securely Email Medical Laboratory Results to Patients

Tuesday, August 17th, 2021

Medical laboratories use LuxSci’s secure services to email lab test results to patients. Although medical laboratories are not always HIPAA Covered Entities themselves, they are Business Associates with hospitals and doctors who are required to abide by HIPAA. By the “transitive” nature of the HIPAA privacy laws, Business Associates must abide by HIPAA security and privacy standards, protect patient data, and ensure confidentiality.

email lab results

In order to send patients their results via email, these labs must use a HIPAA-compliant system that can send email to anyone with an email address. We work with labs to securely send Covid-19 test results, cancer screening results, and many other kinds of medical test results via email.

This post describes how one large medical lab uses LuxSci’s Secure High Volume Email sending service to safely deliver lab results to thousands of people every day.

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Tags: bulk mailing, case study, email marketing, ePHI, hipaa, hipaa compliance, lab results, medical laboratory, Transactional
Posted in Business Solutions, Case Studies, LuxSci Library: HIPAA
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Why You Should Separate Your Business and Your Marketing Email Sending

Tuesday, May 4th, 2021

A typical organization sends at least two distinct classes of email messages: business emails and marketing emails.

Business email consists of all of the individual, personal messages sent by sales, support, billing and other departments to specific people. These messages are generally more time sensitive and it is very important that the recipients actually receive them. These messages should not be delayed by any kind of spam filtering software, if possible.

Marketing emails are messages sent in bulk to many people at once. Examples of marketing messages include company newsletters, notifications of blog updates, promotions and ads, status notices, etc.

Separating your business and marketing emails can help ensure they are reliably delivered. Using different email servers and maybe even a unique domain name can improve your email deliverability. Here we will look at why.

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Tags: blacklist, bulk email, business email, deliverability, email marketing, high volume, marketing, marketing email, Transactional
Posted in Business Solutions, Email Marketing
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