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Posts Tagged ‘bulk email’

How to Pick the Right Platform for High Volume Transactional Emails

Tuesday, June 12th, 2018

Many healthcare organizations prefer using email for business communication as it leaves a paper trail and can be a more secure solution than mobile messaging. When large volume transactional emails need to be sent every month, healthcare organizations face the challenge of ensuring that any financial and personally identifiable data sent by email is secured to avoid data misuse. The good news is that the email security challenge can be overcome by using a high bulk email platform that safeguards the confidentiality of the information.

high volume email

Here’s what you should look for when selecting an email platform for transmitting large volumes of transactional information regularly:

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High Volume Bulk Email: Key Ingredients for Good Deliverability

Monday, January 15th, 2018

How do you ensure your messages make it into your recipients’ INBOXes?

Deliverability is key to anyone sending newsletters, announcements, notifications, or any other type of bulk email.  As a provider of premium and bulk email services, we constantly advise customers on how they can legitimately avoid having messages marked as spam and ensure that they are not black listed. In this article, we consolidate our advice for everyone’s benefit.  This includes: ensuring you have a good mailing list, maintaining your mailing list, email message content, and reputation management techniques like SPF, DKIM, and IP anonymization.

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Archive All Sent Marketing Email with the LuxSci High Volume Service

Thursday, January 23rd, 2014

Long available with LuxSci’s standard email services, users of LuxSci’s High Volume Bulk Outbound Email service can also have copies of all sent messages automatically BCC’ed to an email address of their choice (at any service provider to whom receipt of these messages is acceptable).

Collection of copies of all sent email messages is crucial for anyone who needs to have all sent email archived for backup, auditing, or compliance reasons.  If you are sending bulk email, transactional email, or marketing email in a healthcare context, HIPAA may apply and your messages all need to be archived.  The mass emailing must also be done in a HIPAA-compliant manner, such as using the LuxSci Premium High Volume sending services. 

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Transactional/Bulk email with ePHI in It? What to do about HIPAA

Thursday, August 29th, 2013

Case in pointA medical lab that needs/wants to send test results to patients via email.  This is:

  • Bulk email … possibly 100s or 1000s of messages/day
  • Transactional … every message is important and unique.
  • ePHI … every message contains private health information governed by HIPAA

Customers that have approached us looking for solutions for scenarios like this and others (e.g. medical news, appointment updates and reminders, etc.) have had problems managing this kind of electronic messaging because:

  1. Their own ISPs put limits on the maximum number of messages they can send in a day
  2. Most email marketing solutions and bulk mailing solutions do not have a HIPAA bulk email compliance component and thus are completely useless for sending ePHI of any kind.
  3. All messages must be encrypted in a HIPAA compliant way, making in house solutions difficult, especially when combined with #1.

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LuxSci Spotlight Mailer – Advanced Email Marketing Campaign Management

Friday, May 31st, 2013

LuxSci’s High Volume bulk mailing service enables sending vast quantities of email for marketing and transactional purposes. This service is quick and easy to use and includes lots of reporting features. However, you still have to use some email program or service for composing your messages, managing your mailing lists, and managing their sending through the High Volume SMTP service.

The service works with most every bulk mailing software package and even regular email programs like Thunderbird and Outlook. This makes it perfect for customers who already using some such program.  However, we have found that many customers do not have any tools for managing their bulk mailing campaigns and want a simple but powerful web based system for this purpose.

The LuxSci Spotlight Mailer is just that, an extremely feature rich, web-based, email marketing service that can be plugged into LuxSci High Volume, Premium High Volume, or regular outbound email service for you.

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