Recently, Gmail changed its email acceptance policies to reject emails from sending domains without SPF or DKIM records. If they can’t be sure a message originated from an authorized server, it may end up in the spam folder. Setting up SPF records is one way to improve email deliverability, prevent spoofing, and keep your emails […]
Almost every business uses email as a primary communication channel, and as a result, it is a major attack vector for cybercriminals. Every employee’s email account represents a possible risk to your business operations. One way to protect employee accounts is with email filtering tools. The Risks of Email Communications Email is a necessary business […]
How do you ensure your bulk emails have good deliverability? Deliverability is key to anyone sending bulk emails like newsletters, announcements, or triggered notifications. As a provider of secure bulk email services, we constantly advise customers on how they can avoid having legitimate messages marked as spam and ensure that they are not blacklisted. In […]
Getting your email marketing messages into your recipient’s inboxes is key to a successful mailing campaign. This is “deliverability.” One of the central factors governing the deliverability of your messages is the reputation of the Internet Protocol (IP) Address of your sending email server — its “IP reputation.” This article explains some of the most […]
It happens — you’re sending email messages without issue, and then suddenly emails are not being delivered, or they’re being flagged as spam. A little digging reveals that the problem is that your “IP reputation” is poor, and you need to fix it somehow.
